INDUSTRY PROFESSIONAL SHARES TIPS ON MUSIC DISTRIBUTION TO GAIN EXPOSURE
Michaela Jordan is an industry professional who formerly worked as Head of Publicity at a label company.
Music distribution is Jordan's forte and in a recent video (featured on this platform), she teaches you everything you need to know about music distribution and how to professionally distribute music as an independent artist. This blog will outline a couple of her many tips given in the video.
She begins the video by emphasizing the importance of music distribution, saying it quite simply will help you "gain a larger audience." On top of this, it helps label companies track your music much more easily, which helps these companies decide whether they should invest in you.
One of her tips is encouraging you to release your music on a Friday. "It used to be that CDs were released on a Tuesday," but nowadays, releasing on Friday is optimal (especially on Spotify), as people are listening to music throughout the weekend and so your new single will "hit all those new release algorithms." Furthermore, Jordan explains that several music industry professionals watch out for the hashtag "newmusicfriday," and so "if you are looking for an agent, booking, label support, etc, take advantage of the Friday release day."
Jordan offers video calls, music feedback, as well as has videos on the platform, covering a range of topics. She is not only a very reputable mentor but also truly enjoys mentoring artists such as yourself.